The Turn On Lamp is designed with a spherical opal glass diffuser perched atop a faceted cylindrical aluminum base that works as both the stem and a dimmer switch, just turn the lamp to adjust its brightness. Turning the base in a clockwise direction clicks the LED light on, with further rotation increasing the lumen output. This movement allows the user to intuitively brighten or dim the light.
Designed by Joel Hoff, who graduated from the Royal College of Art in London in 2014 with a Master in Design Products. His aim is to design objects for mass-production that do not fuel mass-consumption; to inspire people to own fewer things of greater quality that remain in use longer.