Author:Sung Jang, Martin Thaler, Matthew Frederick
Publisher:Crown
Dimensions:5.3 x 7.3 x 1.1 in.
Format:Hardcover
Pages:216
ISBN:9780451496737

101 Things I Learned in Product Design School

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An engaging, enlightening, and cleverly illustrated guide to product design, written by experienced professional designers and instructors.

Products are in every area of our lives, but just what product designers do and how they think is a mystery to most. Product design is not art, engineering, or craft, even as it calls for skills and understandings in each of these areas—along with psychology, history, cultural anthropology, physics, ergonomics, materials technology, marketing, and manufacturing. This accessible guide provides an entry point into this vast field through 101 brief, illustrated lessons.

Written by three experienced design instructors and professionals, 101 Things I Learned in Product Design School provides concise, thoughtful touch points for beginning design students, experienced professionals, and anyone else wishing to better understand this complex field that shapes our lives every day.

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