Hassan Hajjaj blends artistic themes and genres from a diverse range of influences. He creates a whimsical, eccentric universe, initiating a dialogue between tradition and modernity, culture and pop culture. Known for his colorful portraits, somewhere between documentary and fashion, Hajjaj also integrates African prints and textiles and manipulated logos in compositions, a visual re-appropriation of global consumerism, and a critical interpretation of oriental exoticism. This first major monograph of his work coincides with a retrospective at the Maison Européenne de la Photographie. It includes his best-known and celebrated series, along with previously unpublished works.